WhosOff is an award-winning online leave management platform for small businesses and large enterprises. The company is run by a tight-knit team in Kent, UK, serving an international client base.
WhosOff enlisted Xander Marketing to enhance brand awareness and increase leads. The company was already well established, but the WhosOff management team recognised the need for outsourced marketing support to maintain and improve its position in a highly competitive sector.
Xander Marketing set two clear objectives:
The client-agency relationship needed to be highly collaborative to achieve these goals, as WhosOff carries out all its technical development work in-house.
The client team wanted to continue overseeing certain marketing elements, such as advertising, design and website management while outsourcing strategic activities such as content marketing, PPC and SEO to Xander Marketing.
Xander Marketing responsibilities for WhosOff:
“We’ve built a good partnership with Xander Marketing; the team has supplemented the skills and expertise of our in-house team. As a result, we’ve increased people’s awareness of WhosOff and WhosOffice in a busy market and invested in activities that have brought us more business leads.”
Reg Groombridge | CEO, WhosOffIn four years, Xander Marketing achieved the following results:
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